Closed Stencil

closed-stencil-typeface

Von sechs auf sechsundzwanzig

Das Logo der nach­hal­ti­gen Ham­bur­ger Mode­marke Clo­sed wird zur Grund­lage für eine maß­ge­fer­tigte Schrift: der Clo­sed Sten­cil.
 Dafür wur­den die sechs vor­han­de­nen Buch­sta­ben über­ar­bei­tet, neu auf­ein­an­der abge­stimmt und nach und nach um die feh­len­den Zei­chen ergänzt. Dabei soll­ten die For­men ihre char­mante Unvoll­kom­men­heit behal­ten und zugleich in jeder Kom­bi­na­tion gut les­bar sein. Das Ergeb­nis ist eine cha­rak­ter­volle Schrift, die die Iden­ti­tät von Clo­sed wider­spie­gelt und fle­xi­bel auf Tex­til und Druck­sa­chen ein­ge­setzt wird.

Kon­zep­tion, Schrift­ge­stal­tung

Schriftgestaltung Closed Stencil: Erste Skizze

Erste Skizze mit Kor­rek­tu­ren und ers­ten Ideen.

Die fer­tig über­ar­bei­te­ten Zei­chen des Logos: Buch­sta­ben und Wort­bild sind jetzt ein­heit­lich und gleich­mä­ßig.

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Von sechs auf sechsundzwanzig Das Logo der nachhaltigen Hamburger Modemarke Closed wird zur Grundlage für eine maßgefertigte Schrift: der Closed Stencil.  Dafür wurden die sechs vorhandenen Buchstaben überarbeitet, neu aufeinander abgestimmt und nach und nach um die fehlenden Zeichen ergänzt. Dabei sollten die Formen ihre charmante Unvollkommenheit behalten und zugleich in jeder Kombination gut lesbar sein. Das Ergebnis ist eine charaktervolle Schrift, die die Identität von Closed widerspiegelt und flexibel auf Textil und Drucksachen eingesetzt wird.

Konzeption, Schriftgestaltung

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